Google Ads? Do they really work?
If you are a business owner you have surely received these solicitations in the mail. It's google - using snail mail of all things! trying to sell you. What they offer sounds compelling. The more money you spend the higher up you'll be in google searches for certain keywords or phrases.
Well, I don't know about you but I never click on a Google Ad that shows at the top of the Google Search page. It screams insincerity!! I find myself thinking, if a company has to pay money to be seen in google, do I want to work with them? Shouldn't they be high in the google search if they are an established company with a good record of service and active website and social media sites?
I'm interested in what an actual google search comes up with on it's own. I'm not interested in ads.
Am I alone in this sentiment? Let me know, I'd love to hear your opinion.